Founded in 2017 by Medfield High School alumnus Matt Triest, Be Charmed is more than just a gift shop—it's a heartfelt tribute to the community that shaped us. Matt’s vision was simple yet powerful: to open a store in the town where he grew up, reflecting his deep pride in Medfield.

At Be Charmed, we’re dedicated to giving back to the community that has supported us so warmly. We actively contribute to local schools, organizations, and charities, including MCPE, Medfield PTO, Amilia’s Light, DS Schools, Millis Schools, BSS, Cure SMA, and many more.

Your support means the world to us, and we’re thrilled to have the opportunity to support our community in return. Thank you for being a part of our journey!